The badge of the International Nowruz Diplomacy Conference was awarded to Iranmall in recognition of the revival of rituals and persistence in celebrating this Iranian tradition.
Nowruz diplomacy badge was presented to Dr. Jamshid Iqbalpour, CEO of Iranmall, in a ceremony attended by the ambassadors of Tajikistan, India, Vietnam, Afghanistan and representatives from Uganda, Indonesia, and Syria on Saturday, March 9, 2024.
Iranmall has been recognized as eligible to receive this award due to its various ceremonies in commemoration of Nowruz. During Nowruz, more than one hundred thousand people from all over Iran and many foreign tourists come to Iranmall and participate in various Nowruz programs of this complex everyday.